Data Analyst - Digital Marketing
Role details
Job location
Tech stack
Job description
- Development and maintenance of data infrastructure for marketing environments
- Design and optimization of robust ETL processes to ensure seamless data flows
- Creation and governance of marketing data standards and taxonomy for campaign consistency
- Integration of diverse data sources (including social media, programmatic advertising, CRM, and web analytics) into a unified data landscape
- Development and maintenance of digital marketing dashboards for actionable business insights
- Technical implementation of advanced marketing analytics projects, such as media mix modeling for ad spend optimization
- Collaboration with marketing and technology teams to translate requirements into technical solutions
Requirements
Do you have experience in Web analytics?, * Completed degree in a technical, analytical, or comparable field
- Several years of documented expertise in data engineering or analytics, with a focus on digital marketing
- Advanced SQL knowledge, ideally with experience in Google Cloud Platform/BigQuery
- Solid experience with ETL processes and integrating multiple data sources
- Experience in designing and maintaining digital dashboards with common visualization tools
- In-depth understanding of digital marketing channels, attribution models, and marketing technology solutions
- Strong communication and teamwork skills within interdisciplinary settings
- Experience with Google Cloud Platform or BigQuery ecosystem is a plus
Benefits & conditions
- 30 days vacation & company pension plan
- Employees discount & Fitness Collaborations
- Training & Education
- Open corporate culture & Teamwork
- Mobile work (50/50)